About

Hi! My name is Alexa, and I am the founder of Twist and Thread. This brand started with a simple frustration: I didn’t like my school merch.

I wanted something cute, stylish, and personal. Something I could wear proudly, not just because it had my school’s name on it, but because it actually felt like me. So, I decided to make it myself.

What started as a few custom hoodies turned into a full-blown passion. I began designing pieces that blended comfort with creativity, using quality materials, eye-catching designs, and personal touches that made each hoodie feel like more than just merch. And when friends, classmates, and people in my community started asking for their own custom pieces, Twist and Thread was born.

At Twist and Thread, every order is handmade with care. Whether it’s a patchwork design, bold school colors, or your own unique idea, I work closely with you to create something you’ll be excited to wear. This isn’t just about hoodies, it’s about belonging, expression, and feeling good in what you wear.

This business is still growing, but it’s rooted in what matters most to me: creativity, connection, and community. I’m so grateful to everyone who has supported me, from the first few customers to now, I’ve been able to reinvest into making this dream real.

Thanks for being part of the story. I can’t wait to make something amazing for you.

With love,